Dana
E-Wallet
Brand Info
5+ Dana Logo PNG & SVG Vectors HD Quality

Welcome to Zona Logo. You can download the Dana Logo in PNG, WebP, and SVG formats in various sizes. You can also download the PNG logo with a transparent background in high resolution (HD) for free.
Download Dana Logo PNG
Please select the file above according to your needs, then press the download button to get the desired file:
| File Name | Dana |
| File Type | PNG, SVG |
| File Size | 3 KB – 77 KB |
If you experience any issues when downloading the Dana Logo or the provided link cannot be accessed, you can report it via Contact Us.
About Dana
Dana is one of Indonesia’s leading digital wallet platforms, focusing on providing fast, secure, and easy-to-use cashless payment services. Officially launched in the late 2010s, Dana emerged as part of the transformation of Indonesia’s digital financial ecosystem, with a mission to accelerate financial inclusion and make everyday transactions easier for the public. Through integration with various merchants, e-commerce platforms, and even public services, Dana serves as a bridge between users, businesses, and financial institutions.
From the beginning, Dana has placed trust and security as its core foundation. The platform leverages encryption technology, multi-layer authentication, and compliance with Indonesia’s payment system regulations. At the same time, user experience is also a key focus, reflected in the app’s simple interface, intuitive navigation, and transaction flows designed to be as short as possible. This combination of technological reliability and ease of use has made Dana increasingly well-known among individual users and business owners alike.
Dana is widely recognized as a versatile digital wallet that supports various types of transactions, such as payments at offline and online merchants, purchasing mobile credit and data packages, paying electricity, water, and telephone bills, as well as entertainment services. In addition, Dana also provides features for sending and receiving money between users, topping up balances through various banking channels, and integration with QRIS, which simplifies payments across different providers. With a continuously expanding range of services, the Dana brand is strengthening its position in the national fintech and digital finance industry.
From a branding perspective, the Dana Logo plays an important role in building a perception of reliability and ease of use in the eyes of users. The logo generally consists of a circular symbol resembling a wallet or pouch, combined with clean, modern typography for the word “Dana.” The choice of a simple, easily recognizable shape reflects values of functionality, practicality, and a focus on everyday transactions. In terms of visual communication, the logo is designed to remain legible and consistent across various media, from phone screens and digital promotional materials to large-format print media.
The dominant blue color in the Dana Logo is not just an aesthetic choice; it also carries strategic meaning in color psychology. Blue is often associated with safety, trust, stability, and professionalism—four attributes that are crucial for a brand in the financial sector. In an industry that demands a high level of trust, the use of blue helps reinforce Dana’s image as a reliable platform for managing and facilitating users’ financial transactions. The contrast between blue and white also ensures that the logo remains clear and easy to read on various backgrounds.
As the business grows and services expand, Dana’s visual identity, including its logo, has been refined over time. Although not always involving drastic changes, refreshes are usually made to aspects such as proportions, letter thickness, or color adjustments to better align with modern screen display standards and app interface needs. This approach is common among technology and financial brands to maintain visual consistency while ensuring the logo remains relevant to contemporary design trends. However, key elements such as the circular shape and dominant blue color are retained as primary identity markers.
From a graphic design standpoint, the Dana Logo is considered flexible and easy to implement in various file formats, including PNG, WebP, and SVG. The PNG format with a transparent background is ideal for use on websites, presentations, and digital materials that require seamless integration with other background colors. The WebP format offers more efficient compression for modern web needs, speeding up page load times without sacrificing visual quality. Meanwhile, the vector-based SVG format is essential for large-scale design needs such as banners, billboards, and high-resolution print materials, as it can be scaled up without losing sharpness.
In the context of brand implementation, consistent use of the Dana Logo across different media is crucial. Typically, brands like Dana have a visual identity guideline (brand guideline) that regulates how the logo should be used, including minimum clear space, minimum size, allowed color combinations, and prohibitions on modifying the logo’s shape or proportions. Adhering to these guidelines helps ensure that Dana’s visual identity remains strong, professional, and easily recognizable, whether it appears in apps, promotional materials, or collaborations with business partners.
For designers, marketers, and business owners, downloading the Dana Logo in HD quality and the correct format is very important to maintain the visual quality of communication materials. A logo that appears blurry, pixelated, or in the wrong color can undermine the credibility of the message being conveyed. Therefore, Zona Logo provides the Dana Logo files in high resolution and multiple sizes, so you can use them directly for design needs without having to reconstruct the logo. With ready-to-use files, the production process for presentation materials, partnership proposals, landing pages, or digital campaigns becomes faster and more efficient.
Keep in mind that although the logo files can be downloaded for free, copyright and brand ownership remain with the official owner, namely the company that operates Dana. Using the logo for commercial, promotional, or partnership purposes generally must follow the official terms set by Dana, including the need for written permission or cooperation agreements. If you use the logo in editorial, educational, or internal presentation contexts, always ensure that the logo is displayed proportionally, not misleading, and that its basic form is not altered.
As Indonesia’s digital financial ecosystem continues to mature up to %currentday% %currentmonth% %currentyear%, Dana’s role as an easily accessible digital wallet keeps growing. The Dana Logo has become a symbol of a modern, integrated payment service that is closely aligned with people’s everyday needs. For design professionals and business practitioners, understanding the meaning, context, and proper usage of the Dana Logo helps ensure that every communication material involving this brand appears consistent, professional, and aligned with the brand image it aims to build.
Source: https://www.dana.id
Frequently Asked Questions
May I use the Dana logo for commercial purposes?
Using the Dana Logo for commercial purposes generally requires permission or written approval from the official brand owner. You are advised to contact Dana directly before placing the logo on promotional materials, partnerships, or marketing campaigns to ensure compliance with brand policies.
What file formats are available for the Dana logo?
On Zona Logo, the Dana Logo is generally available in PNG format with a transparent background, and may also be provided in WebP and SVG formats to suit modern design needs. PNG is suitable for presentations and the web, WebP for page speed optimization, while SVG is ideal for large-scale vector designs.
Is the Dana logo free to download?
The Dana Logo files available on Zona Logo can be downloaded for free for design reference, presentations, or certain non-commercial uses. However, the freedom to download does not mean freedom from copyright terms; brand usage must still follow the official rules and policies set by Dana.
What is the resolution of the Dana logo files available on Zona Logo?
The Dana Logo is provided in several sizes with HD resolution, so it remains sharp when used across various digital and print media. The file size range is between 15.2 KB and 192 KB, with dimensions optimized to balance visual quality and file size efficiency.
How do I use the Dana logo correctly in design materials?
Use the Dana Logo in its original proportions, without distorting, stretching, or modifying its main visual elements. Ensure sufficient color contrast, provide adequate clear space around the logo, and avoid placing it too close to other graphic elements that could interfere with legibility or alter brand perception.
AI-Generated Content
This description was generated by AI and may contain inaccuracies.