6+ adidas Logo PNG & SVG Vectors HD Quality

Welcome to Zona Logo. You can download the adidas logo in PNG and SVG formats. You can also download the PNG logo with a transparent background in high resolution (HD) for free.

Download adidas PNG Logo

Please select the file above according to your needs, then press the download button to obtain the desired file:

File Name	adidas
File Type	PNG, SVG
File Size	48 KB - 220 KB

If you encounter issues while downloading the adidas logo or if the displayed file is inaccurate, you can report it here.

The listed asset system includes black and white SVG logo versions, along with black and white SVG wordmark versions. Choose the treatment that offers the clearest contrast against your background and intended layout.

About adidas

adidas is a global German sports company and brand that designs, develops, and markets footwear, apparel, and sports equipment. Its product range serves multiple sporting and lifestyle areas, including football, running, basketball, tennis, outdoor activities, training, motorsport, sportswear, and lifestyle use. The company operates from its origins in Germany while serving an international market through a broad sports and apparel ecosystem.

The company was founded by Adolf “Adi” Dassler in Herzogenaurach, Bavaria, Germany, and was officially registered on August 18, 1949. Its offering extends beyond athletic footwear to include clothing, accessories, and equipment, while adidas Originals represents an important lifestyle line within the wider brand family. This combination of performance products and sportswear gives the company a visual presence across both competitive sport and everyday fashion.

Meaning and History of the adidas Logo

The visual identity is built around the distinctive 3-Stripes, an element closely associated with adidas products and recognition. The principal Badge of Sport consists of three diagonal stripes arranged to form a mountain-like silhouette. Within the brand’s stated identity, this shape represents challenge and the achievement of athletes, connecting the emblem with effort, progress, and sporting accomplishment.

adidas also uses the Trefoil, or Three-Leaf Clover, for the adidas Originals line. The Trefoil gives that sub-brand a distinct symbol while retaining a clear relationship with the broader identity. Together, the Badge of Sport, Trefoil, and 3-Stripes create a flexible system for different product categories and brand contexts. The supplied assets include both emblem-oriented logo files and wordmarks, making them suitable for layouts that require either a symbol, a name treatment, or both.

The three stripes were first used on adidas shoes in 1949. The Trefoil was introduced in 1972, and the Badge of Sport was adopted as the company logo in 1996. These milestones show how the identity developed from a recognizable product detail into a broader corporate and product-marking system.

Evolution of the Logo

The current asset system reflects adidas’s multi-line identity: the Badge of Sport functions as the principal company emblem, the Trefoil identifies adidas Originals, and the 3-Stripes remain a central visual signature. Black and white logo and wordmark files support consistent use across contrasting backgrounds and digital or print compositions.

adidas Color Palette

The supplied color palette is limited to black #000000 and white #FFFFFF. This monochrome treatment gives the mark strong contrast and keeps the emblem and wordmark highly legible in a wide range of applications. Black can provide a bold, direct presentation on light surfaces, while white is appropriate for dark backgrounds. When preparing an adidas PNG, check that the transparent background preserves clean edges around the symbol or wordmark. For scalable artwork, the adidas SVG format is useful when the mark must be resized without losing sharpness.

Frequently Asked Questions

Can I use the adidas logo for commercial purposes?

Commercial use may require permission from adidas. Ask the company or its authorized representatives for official permission before using the mark in commercial materials, products, advertising, or other business applications.

What file formats are available?

The download options are available in PNG and SVG formats. The listed asset variants include black and white SVG logos as well as black and white SVG wordmarks.

What does the Badge of Sport represent?

The three diagonal lines form a mountain-like silhouette associated with challenge and athletic achievement. It serves as the principal adidas emblem and connects the visual identity with sport.

What is the Trefoil used for?

The Trefoil, also known as the Three-Leaf Clover, is used for adidas Originals. It distinguishes this lifestyle line within the broader adidas brand system.

When were the main adidas identity elements introduced?

The three stripes appeared on adidas shoes in 1949. The Trefoil was introduced in 1972, while the Badge of Sport was adopted as the company logo in 1996.