Cleo Pure Water Logo PNG & SVG Vectors HD Quality

Welcome to Zona Logo. You can download the Cleo logo in PNG and SVG formats. You can also download the PNG logo with a transparent background in high resolution (HD) for free.

Download Cleo PNG Logo

Please select the file above according to your needs, then press the download button to obtain the desired file:

File Name	Cleo Pure Water
File Type	PNG, SVG
File Size	20 KB - 250 KB

If you encounter issues while downloading the Cleo logo or if the displayed file is inaccurate, you can report it here.

The available visual asset is a colored logo in SVG format. The vector format is useful for layouts that require clean scaling, while a PNG version is practical for presentations, digital content, and everyday brand applications.

About Cleo Pure Water

Cleo Pure Water is an Indonesian bottled-water brand produced by PT Sariguna Primatirta Tbk, a company within the Tanobel group. The brand entered Indonesia in 2004, with its first factory located in Pandaan, East Java. Its products are distributed as everyday consumer goods and are available in several packaging types, including bottles, cups, gallons, and premium packaging.

Unlike conventional mineral-water brands, Cleo is marketed specifically as pure water, or “Air Murni.” Its water is processed using membrane hyperfiltration technology. This gives the brand a distinct product description within the broader bottled-water category while serving consumers who purchase packaged drinking water for daily use.

Meaning and History of the Cleo Logo

The current Cleo logo is built around a white “Cleo” wordmark placed inside a black circular or oval field. Around this central form are dynamic orange and blue swoosh elements, accompanied by a water-droplet illustration at the upper right. The droplet provides a direct visual connection to the brand’s bottled-water category and its identity as a pure-water product.

The contrast between the white lettering and black central field keeps the name readable at a glance. The surrounding swooshes add movement to an otherwise compact emblem, while the orange and blue treatment makes the mark recognizable across packaging and promotional layouts. For design work, the complete emblem should be kept intact so that the wordmark, enclosing field, swooshes, and droplet remain visually connected.

Users searching for a Cleo PNG logo may prefer the raster version for fixed-size digital placements. For packaging mockups, print layouts, or large-format artwork, the Cleo SVG file is the more flexible choice because vector artwork can be resized without the same pixel limitations as a raster image.

Evolution of the Logo

The current available asset system centers on a colored emblem combining the Cleo wordmark, black circular or oval field, orange and blue swooshes, and a water droplet. The supplied asset is available as a colored SVG, supporting scalable use across digital and print-oriented design applications.

Cleo Color Palette

The logo uses four identified colors: orange, blue, black, and white. Black forms the central circular or oval background, while white is used for the Cleo wordmark. Orange and blue appear in the surrounding swoosh elements, creating a clear multicolor frame around the central name. The water-droplet detail is integrated into this overall colored system.

• Orange: Used in the dynamic outer swoosh elements.
• Blue: Used alongside orange in the surrounding swoosh treatment.
• Black: Used for the circular or oval field behind the wordmark.
• White: Used for the Cleo lettering inside the central field.

When placing the mark on a layout, preserve the contrast between the white wordmark and black field. The colored SVG is especially suitable when the orange, blue, black, and white treatment needs to remain sharp at different sizes.

Frequently Asked Questions

Can I use the Cleo logo for commercial purposes?

Commercial use should be handled carefully because the mark identifies a company and its products. Ask Cleo or the relevant rights holder for official permission before using it in commercial materials, product packaging, advertising, or promotional campaigns.

What file formats are available?

The download options are PNG and SVG. PNG is convenient for standard digital use, while SVG is a vector format suited to scalable artwork and professional layouts.

What does Cleo produce?

Cleo produces packaged drinking water marketed as pure water, or “Air Murni.” Its packaging range includes bottles, cups, gallons, and premium formats.

Who produces the Cleo brand?

Cleo is produced by PT Sariguna Primatirta Tbk within the Tanobel group. The brand has been present in Indonesia since 2004, beginning with its first factory in Pandaan, East Java.

What elements appear in the Cleo visual identity?

The emblem includes a white Cleo wordmark, a black circular or oval field, orange and blue swooshes, and a water droplet positioned at the upper right. Together, these elements form the recognizable brand symbol used to identify the bottled-water line.