
Maze
User Research
Brand Info
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4+ Maze Logo PNG & SVG Vectors HD Quality




Table of Contents11 sections
Welcome to Zona Logo. You can download the Maze logo in PNG and SVG formats. You can also download the PNG logo with a transparent background in high resolution (HD) for free.
Download Maze PNG Logo
Please select the file above according to your needs, then press the download button to obtain the desired file:
| File Name | Maze |
| File Type | PNG, SVG |
| File Size | 20 KB - 250 KB |
If you encounter issues while downloading the Maze logo or if the displayed file is inaccurate, you can report it here.
Available SVG assets include black and white logo versions, plus black and white icon versions. Choose a logo file when the full wordmark is needed, or an icon file when a compact symbol is more suitable. The Maze PNG logo is useful for common image-based placements, while Maze SVG files are vector artwork that can be resized without the same loss of sharpness associated with enlarging raster images. Check the selected version against its background before publishing it.
About Maze
Maze is a cloud-based user research and UX testing platform founded in 2018 by Jonathan Widawski and Thomas Mary. It serves product teams, designers, and researchers who need to study how people use products and gather evidence to inform design and product decisions. Its tools bring several research activities together, including usability testing, prototype testing, surveys, user interviews, card sorting, tree testing, and market research.
The platform also supports participant recruitment, research analysis, and automated reporting. Its AI Moderator is among the research features, while Maze Panel helps teams recruit participants. Integrations with design and productivity tools support research within product workflows. Maze began as a London-based startup focused on UX testing and was initially known through maze.design, with an emphasis on design-prototype testing. It has since expanded into a broader user research platform covering qualitative and quantitative methods. The company has business entities in the United Kingdom and the United States and operates internationally.
Meaning and History of the Maze Logo
The current visual identity uses a geometric symbol made from vertical block-like forms. Negative space within the mark creates a pattern that resembles both a maze and the letter “M.” Beside it, the wordmark spells “Maze” in a bold sans-serif style. The combination gives the identity two practical forms: a complete signature with the name for clear brand identification, and a standalone icon for compact spaces.
The design is described as simple, geometric, and minimal, using black, white, and bright lime green as brand colors. The geometric construction is a recognizable feature of the symbol, while the wordmark remains legible at a glance. For layouts where the name is already visible, an icon asset can reduce visual repetition; for standalone placements, the full logo makes the brand name explicit. Use the black or white version according to contrast with the surrounding surface.
Evolution of the Logo
Maze’s visual identity has changed since the company’s early period: the earlier identity used a curved symbol and blue, while the current direction prioritizes a geometric black mark and wordmark, alongside lime green as an accent in the brand palette. This visual change accompanies the company’s development from prototype-focused testing toward a wider research platform.
Maze Color Palette
The documented palette consists of dark gray or black (#1C1C1C), white (#FFFFFF), and lime green (#C3E633). Black and white provide contrasting treatments for the mark and wordmark, while lime green is identified as an accent color. The available assets include black and white logo and icon SVGs. When preparing a layout, keep the symbol distinct from its background and use the supplied color treatment that provides clear contrast.
Frequently Asked Questions
What does Maze do?
Maze provides a cloud-based platform for user research and UX testing. Teams can run activities such as prototype and usability tests, surveys, interviews, card sorting, tree testing, and market research, then review results and reports.
Who founded Maze, and when?
Jonathan Widawski and Thomas Mary founded Maze in 2018. The company began as a London-based UX testing startup.
What does the Maze symbol represent?
The geometric symbol uses negative space to form a pattern resembling a maze and the letter “M.” It is paired with a bold sans-serif wordmark reading “Maze.”
What file formats are available?
PNG and SVG formats are available. SVG assets include black and white logo versions and black and white icon versions.
Can I use the Maze logo for commercial purposes?
For commercial use, ask Maze for official permission and confirm the applicable brand-use requirements before using the logo.
AI-Generated Content
This description was generated by AI and may contain inaccuracies.