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Zonalogo
miHoYo logo

miHoYo

Game Developers & Publishers

5.0(982)
mihoyo.com

Brand Info

Country China
Views 10
Downloads 0
Assets 3
Updated April 23, 2026
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3+ miHoYo Logo PNG & SVG Vectors HD Quality

miHoYo colored logo in SVG format
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miHoYo black logo in PNG format
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miHoYo white logo in PNG format
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Welcome to Zona Logo. You can download the miHoYo logo in PNG and SVG formats. You can also download the PNG logo with a transparent background in high resolution (HD) for free.

Please select the file above according to your needs, then press the download button to obtain the desired file:

File Name miHoYo
File Type PNG, SVG
File Size 20 KB - 250 KB

Available asset variants include a colored logo SVG, a black logo PNG, and a white logo PNG. If you encounter issues while downloading the miHoYo logo or if the displayed file is inaccurate, you can report it here.

About miHoYo

miHoYo Co., Ltd. is a Chinese video game developer in the Game Developers & Publishers category. The company was founded in 2012 and is headquartered in Shanghai. It is best known for creating major live-service and gacha-driven game franchises, including the Honkai series, Tears of Themis, Genshin Impact, and Zenless Zone Zero. Beyond games, the brand has also expanded into animated series, novels, comics, music, and merchandise, giving it a broader entertainment footprint than many traditional studios.

From a brand strategy perspective, miHoYo stands out because it operates at the intersection of interactive entertainment and transmedia storytelling. Its identity is not limited to a single product line; instead, it supports a portfolio built around character-driven worlds, long-term audience engagement, and cross-format content. Following the global success of Genshin Impact, the company also introduced a global publishing brand named HoYoverse in 2022 to manage and expand content production and global publishing outside China. HoYoverse is based in Singapore and has conducted global operations with offices in Montreal, Los Angeles, Tokyo, and Seoul.

The miHoYo logo functions as a clean, contemporary brand mark for a developer whose work is highly visual and internationally recognized. Based on the available assets, the identity is presented in a colored logo SVG as well as black and white PNG versions, indicating a flexible system designed for different backgrounds and use cases. The mark’s visual role is to convey clarity, consistency, and recall across game interfaces, promotional materials, merchandise, and digital platforms.

As a brand symbol, it likely succeeds by being simple enough to remain legible at small sizes while still carrying a distinctive personality in larger applications. In the context of gaming, this kind of visual identity is especially important because it must sit comfortably beside character art, UI elements, trailers, and event graphics without creating visual clutter. The miHoYo logo therefore appears positioned as a stable corporate signature rather than an overly decorative emblem.

The presence of a colored logo SVG suggests a version intended for scalable, sharp reproduction in digital and print contexts, while the black and white PNG assets support straightforward placement on light or dark backgrounds. For users searching for the miHoYo logo, these variants provide practical flexibility without changing the core identity.

Publicly available information in the provided source does not describe a detailed timeline of redesigns or specific historical logo changes. What can be said with confidence is that the brand has expanded significantly from a game developer into a wider entertainment company, and the identity system has likely needed to remain adaptable as its portfolio grew. In that sense, the logo’s evolution can be understood through usage rather than through confirmed redesign milestones.

As the company moved from a studio identity to a globally recognized entertainment brand, the visual system had to work across multiple languages, regions, and media formats. This makes the availability of the miHoYo PNG and miHoYo SVG assets especially useful, because it reflects a brand architecture that values consistency, scalability, and ease of deployment. However, any specific claim about a rebrand date, symbol redesign, or typography change is not publicly confirmed in the provided information and should not be assumed.

miHoYo Color Palette

The provided brand colors are concise and modern, centered on two cool tones that support a polished digital identity.

Color Name Hex Code Usage Impression
Turquoise #40C0C0 Fresh, energetic, and tech-forward
Sky Blue #80C0FF Clean, open, and highly legible in digital environments

Together, these hues create a light, futuristic palette that feels well aligned with an entertainment brand operating across games, publishing, and multimedia content. The combination also works well in digital interfaces because both tones are visually crisp and easy to integrate into banners, app graphics, social headers, and presentation materials. When using the miHoYo logo in design work, these colors help preserve a recognizable and cohesive visual identity.

Frequently Asked Questions

1. Can I use the miHoYo logo for commercial purposes?

You should ask for official permission before using it commercially. Trademarks and brand assets are generally subject to usage restrictions, so approval is the safest approach.

2. What file formats are available?

The available file formats are PNG and SVG. The asset set also includes colored, black, and white variants.

3. What is the significance of the miHoYo logo in the company’s brand identity?

It serves as the primary visual signature for a company known for games and transmedia entertainment. In practice, it helps unify the brand across titles, promotional content, and merchandise.

4. What is the meaning of the symbol or wordmark?

The provided source does not explain an official symbolic meaning. Any interpretation beyond the visible design would be speculative, so it is best to treat it as a corporate identifier rather than a confirmed symbolic statement.

5. Is the miHoYo SVG useful for design and print work?

Yes. A vector format is ideal for scaling the mark without quality loss, making it practical for large displays, printed materials, and responsive digital layouts.

For designers, the miHoYo logo is a strong example of a flexible corporate identity: clear enough for app icons and interfaces, but adaptable enough to support a broader entertainment ecosystem.

AI-Generated Content

This description was generated by AI and may contain inaccuracies.