Zona Logo
UPS logo

UPS

Logistics & Delivery

ups.com

Brand Info

CountryUnited States
Views4
Downloads0
Assets3
UpdatedOctober 14, 2026
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3+ UPS Logo PNG & SVG Vectors HD Quality

UPS colored logo SVG
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UPS black logo SVG
svgblacklogo
UPS white logo SVG
svgwhitelogo

Welcome to Zona Logo. You can download the UPS logo in PNG and SVG formats. You can also download the PNG logo with a transparent background in high resolution (HD) for free. Visitors looking for a UPS PNG can use it in digital layouts, while the vector UPS SVG is suited to designs that need to scale cleanly.

Please select the file above according to your needs, then press the download button to obtain the desired file:

File Name UPS
File Type PNG, SVG
File Size 10 KB - 150 KB

If you encounter issues while downloading the UPS logo or if the displayed file is inaccurate, you can report it here.

The listed SVG assets include colored, white, and black logo variants. Choose a version that contrasts clearly with its background; a transparent-background PNG is practical for placing the mark over a layout without a solid image rectangle.

About UPS

UPS, short for United Parcel Service, is a US-based multinational logistics and package-delivery company. James E. Casey and Claude Ryan founded the business in Seattle, Washington, on August 28, 1907, initially under the name American Messenger Company. It adopted the name United Parcel Service in 1919. The company is headquartered in Atlanta, Georgia, and serves individuals and businesses through domestic and international package delivery, freight transportation, supply-chain management, warehousing, and related logistics services.

Its integrated ground and air transportation network serves customers in more than 200 countries and territories. UPS Airlines and UPS Supply Chain Solutions are among the operations within its wider logistics network. UPS is a publicly traded company listed on the New York Stock Exchange under the ticker symbol UPS.

The logo’s central feature is a shield enclosing the lowercase “ups” wordmark. The lettering is a bold sans-serif style, making the name easy to read at a glance, while the compact shield gives the mark a distinct outline. The shield has been part of UPS’s visual identity since the company’s early development. The source material describes it as a symbol of protection, security, and dependable delivery.

The company’s recognizable visual identity extends beyond the emblem: UPS began using its distinctive brown on operational vehicles in 1919. The supplied brand palette for the logo assets is #330000, labeled Black, and #FFBE00, labeled Orange. For practical use, check that the chosen version remains legible at its intended size and against the surrounding background. The colored logo is one option; white and black SVG alternatives are available for different layouts.

UPS introduced a three-dimensional shield design in 2003 and simplified it to a flatter design in 2014. The current asset set is available as colored, white, and black logo SVGs, alongside the PNG and SVG download formats listed above.

UPS Color Palette

The supplied palette consists of #330000 (Black) and #FFBE00 (Orange). These two specified values are the palette references for the assets described here. When applying the mark, use the appropriate available variant and preserve enough contrast between the logo and its background so the wordmark and shield remain clear. Avoid recoloring the artwork when consistency with the supplied brand assets is important.

Frequently Asked Questions

Can I use the UPS logo for commercial purposes?

Ask UPS for official permission before using its logo commercially. UPS identifies its logo and visual identity as registered trademarks and limits the use and redistribution of brand assets.

What file formats are available?

PNG and SVG formats are listed for download. The available SVG logo variants are colored, white, and black.

What does the UPS shield represent?

The shield is described as representing protection, security, and reliability in the delivery of goods. It also gives the logo a recognizable enclosing shape around the wordmark.

When did UPS adopt its current company name?

The company began as American Messenger Company in 1907 and adopted the name United Parcel Service in 1919.

Which colors are listed for the UPS logo assets?

The supplied palette lists #330000, labeled Black, and #FFBE00, labeled Orange. White and black SVG logo variants are also available for use on suitable backgrounds.

AI-Generated Content

This description was generated by AI and may contain inaccuracies.

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