5+ ASUS Logo PNG & SVG Vectors HD Quality

Welcome to Zona Logo. You can download the ASUS logo in PNG and SVG formats. You can also download the PNG logo with a transparent background in high resolution (HD) for free.

Download ASUS PNG Logo

Please select the file above according to your needs, then press the download button to obtain the desired file:

File Name	ASUS
File Type	PNG, SVG
File Size	18 KB - 240 KB

If you encounter issues while downloading the ASUS logo or if the displayed file is inaccurate, you can report it here.

Available asset variants include colored logo SVG, colored icon SVG, white logo SVG, and black logo SVG, giving you flexible options for light, dark, and branded layouts.

About ASUS

ASUS is the brand name of ASUSTeK Computer Inc., a Taiwan-based technology company headquartered in Taipei, Taiwan. Founded in 1989 by T.H. Tung, Ted Hsu, Wayne Hsieh, and M.T. Liao, the company is known for computer hardware and consumer electronics across a wide product range that includes laptops, desktops, motherboards, graphics cards, monitors, routers, mini PCs, workstations, servers, AI PCs, peripherals, and smart devices.

The company has long been recognized for its strength in PC components and systems, especially motherboards, and it has grown into a global hardware brand with major visibility in consumer laptops, gaming machines, creator tools, business devices, and enterprise computing. Its ecosystem includes sub-brands such as ASUS Zenbook, Vivobook, ProArt, ExpertBook, Chromebook, Republic of Gamers (ROG), and TUF Gaming, each serving different user groups from students and professionals to gamers, creators, and IT teams.

ASUS communicates a technology-first identity built around innovation, quality, performance, and a broad hardware portfolio. That makes the ASUS logo important not only as a corporate mark, but also as a familiar sign across products that span mainstream computing, premium devices, and performance-driven gaming systems.

Meaning and History of the ASUS Logo

The ASUS logo uses a capitalized wordmark built from sharp, geometric letterforms. Its angular structure gives the mark a clean technical feel, which aligns naturally with a company focused on computer hardware, engineering, and digital performance. The letters are easy to recognize and work well across product shells, packaging, web pages, and promotional materials.

Because the mark is a wordmark rather than a complex emblem, its visual strength comes from the typography itself. The stripped-down form supports practical use across product categories and helps maintain consistency across ASUS PNG and ASUS SVG applications, especially when the brand appears beside product names, model families, or sub-brand systems.

The official emblem is typically shown in black, white, or silver depending on the context, allowing the same core identity to adapt to premium, consumer, and gaming-related environments without losing clarity. In that sense, the wordmark functions as a stable master-brand signature across the company’s broad hardware lineup.

Evolution of the Logo

The current ASUS wordmark is built for flexible use across the company’s product ecosystem, with simple forms that reproduce cleanly in both raster and vector formats. That makes the ASUS SVG especially practical for scaling, while the ASUS PNG version is useful for web and presentation use.

ASUS Color Palette

The core brand colors provided for ASUS are #0080FF (Dodger Blue) and #000000 (Black). These two colors create a compact and highly usable palette for digital and print contexts.

• #0080FF (Dodger Blue): a strong accent color for digital presence, product highlights, and branded interfaces.
• #000000 (Black): a neutral base color suited to typography, contrast, and formal presentation.

In practical use, the palette supports a crisp and modern appearance that works well across hardware branding, online assets, and product pages. The strong contrast also helps preserve legibility when the logo is used on light or dark backgrounds.

Frequently Asked Questions

Can I use the ASUS logo for commercial purposes?

If you plan to use it commercially, it is best to ask for official permission first.

What file formats are available?

The available formats are PNG and SVG.

What kind of company is ASUS?

ASUS is a Taiwan-based technology company that makes computer hardware, consumer electronics, gaming hardware, and related devices for a wide range of users.

What does the ASUS logo look like?

It is a capitalized wordmark with a sharp, geometric style that gives it a modern technical appearance.

Which ASUS sub-brands are commonly associated with the company?

Common sub-brands include Zenbook, Vivobook, ProArt, ExpertBook, ROG, and TUF Gaming.